Taylor Swift: Understanding Miss Americana star’s fanbase in Southeast Asia

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While Swifties in the region may not necessarily see themselves in the electric blue-eyed, blonde, and modelesque image of Taylor Swift, it is her soul-baring songwriting that holds up a mirror for people to reflect.

The music industry can be a bankable business, but less have cultivated a career combo as lucrative and influential as one Taylor Alison Swift.

This time around, Swift’s tour includes Singapore, the only Southeast Asian stop for the duration. She is also performing in Japan and Australia, but nowhere else in the Southeast Asian region, known to boast some of her most massive fan base. “Once new songs of hers come out, we’re gonna play it. We don’t even need for people to be asking for these songs, we know they want to hear it.”

 

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