The Tavascan is set to play a major role in increasing the Cupra brand's sales to 500,000 units per year by 2025. At the moment, that looks like a very ambitious target as Cupra sold approximately 200,000 vehicles from its creation as a standalone brand in 2018 to June 2022.
Volkswagen Group is working on a five-year financial plan to work out plant allocations for new models and decide how much money to invest in those factories by 2025. A major factor in making those decisions is the launch of software platforms forVolkswagen Anhui is Volkswagen Group's first dedicated NEV joint venture in China. The German automaker has a 75-percent stake in the JV, with Jianghuai Automobile Group holding the rest.
The joint venture operates Volkswagen Group's third MEB plant in China in Hefei, Anhui province. Completed in February 2022, the factory will start building its first MEB product in the second half of 2023—likely the Tavascan. The first pre-production vehicle rolled off the Volkswagen Anhui factory line on December 7, but its design was hidden under a cover. The JV is also building a battery system plant next to the vehicle factory.
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