Ferrari CEO says all-electric model preserves the 'emotion' of the famed supercars

Ferrari is opening a new E-Building in Maranello, Italy, that will produce traditional internal combustion engine cars alongside hybrid and future all-electric models.

"The final judge will be the client," CEO Benedetto Vigna told CNBC. "More people have started to drive our electric Ferrari, and they have a good feeling. The driving traits are there."Ferrari's all-electric model won't be launched for over a year, but early tests prove it has all the driving traits and emotion of a true Ferrari, according to Ferrari CEO Benedetto Vigna.

Vigna said the defining characteristic of a Ferrari is the emotional experience. Having driven the all-electric Ferrari himself, he said, "I had this kind of emotion." Much of the debate is centered around engine sound. Ferrari powertrains are prized for their symphony of roars, rumbles, pops and high-pitched whines. Electric motors are largely silent.

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Inside Ferrari’s New EV Factory in MaranelloFerrari’s new EV facility, costing roughly $214 million, will house production of the Purosangue and SF90 prior to Ferrari’s first electric model.
Fuente: RobbReport - 🏆 309. / 63 Leer más »

Ferrari CEO says all-electric model preserves the 'emotion' of the famed supercarsFerrari is opening a new E-Building in Maranello, Italy, that will produce internal combustion engine cars alongside hybrid and all-electric models.
Fuente: NBCLA - 🏆 319. / 59 Leer más »