John Kirkwood poses for a selfie with his car near Paston, Norfolk, England, September 27, 2023. Chinese automakers are winning over drivers as they make major inroads into Europe’s electric vehicle market, challenging long-established homegrown brands in an industry that’s key to the continent’s green energy transition. The European Union has launched an investigation into Beijing’s support for its EV industry, adding to tensions between the West and China.
Her husband likes it so much he’s considering buying another BYD to replace their other car, from Volkswagen’s Skoda brand.Her enthusiasm underscores how Chinese automakers are winning over drivers as they make major inroads into Europe’s electric vehicle market, challenging long-established homegrown brands in an industry that’s key to the continent’s green energy transition.Visitors watch the BYD ATTO 3 at the IAA motor show in Munich, Germany, September 8, 2023.
Nevermind the geopolitics. Climate-conscious car buyers in Europe who are grappling with an increased cost of living rave about how Chinese EVs are affordable yet packed with features and stylish design. Concerns about the threat to local carmakers and jobs just aren’t a factor for them.A visitor walks near the P7i electric sedan from Chinese automaker Xpeng at a show room in Beijing, April 13, 2023.
Chinese automakers account for only about 3 percent of Western Europe’s overall car market but 8.4 percent of the EV market, up from 6.2 percent last year and almost nothing in 2019, according to Schmidt’s data. Complicating matters, global automakers build vehicles in China and have exported 164,300 this year to Europe, including BMW’s iX3 SUV made in northeastern Shenyang and Tesla’s Model 3 and Y produced in Shanghai, according to Schmidt’s data. That means one in every five EVs sold in Europe is a Chinese import.Stellantis, which owns French auto brands Peugeot and Citroen as well as Italy’s Alfa Romeo and Fiat, is vowing to fight back against China’s EVs.
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