“Collaborating on this campaign was a great experience,” Davidson said in a statement. “We had a lot of fun creating the photos and content. The clothes are comfortable and feel great to wear, which is what I love about H&M.”
Davidson appears in the campaign wearing pieces from H&M’s current and previous menswear collections. By leveraging the brand’s previous collections for the campaign, H&M is aiming to “encourage men around the world to enjoy what they already own, buy vintage and add new pieces that matter from H&M’s menswear collections.”
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