The story began in London on 27 June 2015, during the first two Formula E races.
Yves Bonnefont, the first managing director of DS Automobiles - a brand created in 2014 - launched theteam alongside Sir Richard Branson, becoming the first premium manufacturer to enter the discipline. A few months earlier, Xavier Mestelan Pinon, then technical director at Citroën in the WRC, had been spotted in the paddocks in Buenos Aires. He was entrusted with the management of DS Performance, the competition branch of DS Automobiles.
Buenos Aires is also where the French manufacturer took its first victory, in the fourth E-Prix of the season, with British driverSince then, DS Automobiles has recorded 15 other successes and 47 podium finishes.
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