Fisker slashes Ocean price in Canada

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pFisker Inc. has drastically slashed Canadian pricing of its electric Ocean crossover, the automaker’s only available vehicle, by nearly 39 per cent./p

Fisker Inc. has drastically slashed Canadian pricing of its electric Ocean crossover, the automaker’s only available vehicle, by nearly 39 per cent.

The markdowns are extreme measures for Fisker as it tries to weather liquidity challenges and the pending delisting of its stock. The company in March paused production and warned it may have to file for bankruptcy if it’s unable to service its debt. The company reported in March that it had"substantial doubt about Fisker's ability to continue as a going concern" after reporting a net loss of US $463.6 million for the fourth quarter of 2023. The startup has been plagued by software issues and badly damaged by a too-little-too-late switch to dealer sales after it struggled to fund a direct-sales model.

 

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