FDA asked to review Prime energy drink, which has the caffeine of 6 Coke cans

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An influencer-backed energy drink that has earned viral popularity among children is facing scrutiny from lawmakers and health experts over its potentially dangerous levels of caffeine.

NEW YORK —

Backed by two of YouTube's best-known stars, PRIME was an immediate sensation when it launched last year, prompting long lines in grocery stores and reports of schoolyard resale markets. A company representative said their energy drink, which comes with a warning label that it is "not recommended for children under 18," contains a comparable level of caffeine to other competitors.

 

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