With most electrified vehicles, the question of mechanical sound is not an issue. With an SUV, it's much nicer to hear nothing than to endure the sometimes shrill screech of a 4-cylinder engine struggling to pull a heavy load.
It's important for BMW, Chevrolet and Ford, but it's even more crucial for a company like Ferrari, renowned for the incredible sound of its engines. But he also stressed that “electric cars will not be silent”. He explained that Ferrari is working on unique sound signatures for its models. In fact, the company patented an exhaust note for electric vehicles in 2023.
The executive, who has been at the helm of Ferrari since 2021, said he was convinced the company could still deliver an exceptional driving experience by harnessing technology "in a unique way".
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