FILE PHOTO: A Cadillac Lyriq electric vehicle under General Motors is seen during its world premiere on a media day for the Auto Shanghai show in Shanghai, China April 19, 2021. REUTERS/Aly Song/File PhotoLONDON : General Motors said on Thursday it would start selling all-electric Cadillac vehicles in Switzerland, the first step in a return to European markets since selling off the Opel and Vauxhall brands in 2017.
The Cadillac Lyriq will be the first model available to Swiss drivers, and GM's McQuaid said customers will be able"complete the entire purchase online in a matter of minutes."Electric vehicle sales are taking off in Europe - more than one in five new cars sold in the European Union in August were fully electric. Competition also is intensifying, with a number of Chinese EV makers targeting European consumers.