As e-commerce grows in popularity in SA and competition increases among online retailers, there is intensified pressure to make product return policies as quick and easy as possible for customers.showing that returns by online shoppers are rising year on year by about 40%, a slick and effective “reverse logistics” capability is just as important as competitive product pricing and fast delivery.
This isn’t unreasonable, given that online shoppers can’t try them on in a changing room before they buy. But if the process of sending back the clothes they don’t want isn’t hassle-free, they either won’t shop online again, or they won’t shop with that e-commerce platform. Together, all of these reverse logistics segments combine to help create the circular economy. This envisages the supply chain as a closed loop, rather than being one-directional from the manufacturer to the end user.