The Italian company is launching its first fully electric vehicle in the final quarter of 2025 and will open a new production site in Maranello in June.
A Ferrari is parked outside the New York Stock Exchange in celebration of Ferrari Automotive Company's IPO on October 21, 2015 in New York City.CEO Benedetto Vigna promised on Tuesday that the luxury carmaker's new electric vehicle will offer drivers the same roar as its historic combustion engines. Speaking to CNBC's "Squawk Box Europe" on Tuesday, Vigna said the company would maintain its focus on performance, design and driving experience in its EV range, insisting that "electric cars are not silent."
"We have no doubt, honestly, that we can deliver a unique experience to our client, because we can harness the technology in a unique way. That's what our company has been doing since the beginning."Though typical electric powertrains are largely silent, Ferrari engineers are working on "sound signatures" for its electric vehicles to replicate the iconic roar of the combustion engines that have powered its sports cars since 1947.