Inside Ferrari’s New EV Factory in Maranello

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Ferrari’s new EV facility, costing roughly $214 million, will house production of the Purosangue and SF90 prior to Ferrari’s first electric model.

This New Limited-Edition Restomod Is an Ode to a Cult-Classic 1990 Mercedes Racer‘s storied factory in Maranello has seen its biggest expansion in a generation with the opening of its new “E-building,” a state-of-the-art assembly facility for the manufacture of the electric. Designed by Italian architect Mario Cucinella, it was completed in just two years at a cost of about $214 million.

The significance of the new plant was reflected in those attending its opening. Ferrari CEO Benedetto Vigna was joined by the president of Italy, Sergio Mattarella, as well as John Elkann, the president of Ferrari and grandson of talismanic Fiat leader Gianni Agnelli . Also on hand was Enzo’s son, Piero Ferrari, who is the company’s vice chairman.

Prior to the marque’s first EV, the E-building will be the site of production for the Purosangue SUV and the SF90 hybrid hypercar by early next year.“A lot can happen in the decade before some of those bans come in,” Vigna said. “We have potential clients saying they won’t become Ferrari customers until we have an EV. We have customers saying they’ll never buy a Ferrari EV. And we have existing customers saying they’ll also buy an EV when we make one.

 

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