Market, Ojo, Lagos, to raise awareness about counterfeit products posing as genuine Schneider Electric items, ensuring safety, reliability, and authenticity for consumers.
Speaking at the market roadshow, Marketing Communications Manager, Schneider Electric, Omobolanle Omotayo, said that the choice of Alaba International market as one of Nigeria’s largest electronics hub, was because it hosts a multitude of distributors and dealers of electronic solutions, including products from the company.
Channels Sales Director, Schneider Electric, Anglophone West Africa, Nurudeen Oyedeji, said the campaign also aimed at strengthening the critical importance of end-users purchasing from authorised resellers, elaborating on the severe consequences of buying knockoffs from unauthorized resellers. “Authorised resellers and distributors are present in Alaba market. All Schneider Electric customers are advised to purchase strictly from these distributors to avoid the detrimental effects of counterfeit products.”
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