UNDP calls for urgent climate action with ‘Weather Kids’ campaign

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UNDP launches 'Weather Kids' campaign featuring children delivering forecasts from 2050 to raise awareness about climate change impacts. Supported by global celebrities, the campaign urges urgent climate action.

Global television audiences who tune in for their local weather reports today are in for a surprise – a special forecast from the year 2050. While the format is familiar, the forecasts – anchored by children – are not. These young TV meteorologists joined the United Nations Development Programme for its newly Weather Kids campaign, created…

The segment warns viewers that rising temperatures will continue to bring more of the catastrophic climate change impacts that we are currently experiencing to people and the global economy. These include a projected impact on 94% of the world’s children, threats to food security, and a potential rise in taxpayers’ bills globally of trillions of US Dollars. “Everything is crazy. If we don’t listen to scientists, things are going to be even crazier when I grow up,” announces one young presenter.

“The Weather Kids add a powerful voice to alert us to a future that will certainly materialize if we do not take meaningful climate action today,” said Achim Steiner, UNDP Administrator. “Continued inertia on climate change will lead to an increasingly uninhabitable planet for the ‘kids of today’ and future generations. We can only course-correct if we move at speed and scale now.

Global television audiences who tune in for their local weather reports today are in for a surprise – a special forecast from the year 2050. While the format is familiar, the forecasts – anchored by children – are not. These young TV meteorologists joined the United Nations Development Programme for its newly Weather Kids campaign, created…

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The Office of the National Security Adviser has confirmed that Nadeem Anjarwalla, a suspect in the ongoing criminal probe into the activities of Binance has escaped from custody. The NSA has now activated its dragnet involving Interpol and other MDA's to apprehend the fleeing suspect. News of Nadeem's escape had spread like wild fire…

 

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