Advantage Austria Commercial counselor Christina Stieber, GCash VP and Group head for New Businesses Winsley Bangit, and GCash Sustainability head CJ AlegreMANILA, Philippines — GCash, the Philippines' leading finance app, through its GForest feature, is the 2023 National Winner of the Energy Globe Award in the Philippines.
The Energy Globe Awards is a recognition given by the Austrian Embassy, through Advantage Austria, to recognize outstanding initiatives that contribute to sustainability and environmental protection. The GForest program within the GCash app is a groundbreaking initiative that incentivizes users to engage in tree planting. Users earn green energy points with their digital transactions in-app, which they can use to plant virtual trees.
“We optimize technology to solve different challenges that Filipinos experience every day—and with over 94 million Filipinos that have tried GCash, we have the reach to maximize tech for good. GForest is one of these breakthroughs—an easy, interactive, and free way to plant a tree, which we created specifically to contribute to rebuilding Philippine forests,” stated Winsley Bangit, vice president and head of New Businesses Group, GCash.
The scope of the GForest program includes planting native trees, collaborating with key partners such as the Ramon Aboitiz Foundation Inc., Friends of HOPE Inc., World Wildlife Fund for Nature Philippines and ABS-CBN Foundation; and engaging local communities in reforestation efforts.
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