Much has been spoken and written about Red Bull buying a minority stake in Leeds United this week. It is an eye-catching deal and Whites chairman Paraag Marathe has described the partnership as a "historic milestone" for the club.
Red Bull, who will be United's front of shirt sponsor, own a host of football clubs around the world, including RB Leipzig in Germany's Bundesliga, Austrian side Red Bull Salzburg and MLS side New York Red Bulls as well as Red Bull Bragantino in Brazil. Their have also invested in ice hockey, extreme sports, motorsports and two Formula 1 teams.For Premier League heavyweights Liverpool, there will be intrigue in United's Red Bull arrangement.
“Again, they kind of change every year, they sell players but still a good team. It’s really interesting what they are doing. The football philosophy is not too far away from ours as well.
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