DETROIT — Ford said on Thursday it will begin shipping to North American dealers 144,000 of its redesigned F-150 and Ranger pickup trucks that it built but held back until now in an effort to head off quality problems.
The wave of large F-150s, Ford's best-selling model, and midsize Ranger trucks will be critical for Ford to hit its 2024 pre-tax profit target of $10 billion to $12 billion. The automaker reaffirmed that target last month. Ford Chief Financial Officer John Lawler told investors last month the company had 60,000 F-150s in stock it expected to ship in the current quarter.
In the case of the redesigned F-150s, Ford engineers analyzing data from trucks held in stock discovered that certain electronic components did not shut off, or were using more power than expected, Ford said."Engineers updated the problematic software before any trucks left the plant," the company said in a statement.
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