Polling shows most Americans consider emissions when buying a new car, but despite the push for electric vehicles, data shows consumers prefer other "green" alternatives. Brian Moody, executive editor at Kelley Blue Book, says the hottest auto trend for this year is: "Hybrids – a lot more hybrids.
Moody pointed to findings from a Kelley Blue Book study from last year showing a majority of Americans said environmental concerns factor into their vehicle purchasing decisions, but most also said they felt a hybrid was a better fit for their lives than an EV. Moody believes it boils down to the fact that hybrid technology is familiar to people, and they still feel like they are helping the environment. "I think if the average person drove an electric car, they would like it.