Tesla’s just had a tough quarter, including in the United States, but a tough quarter for Tesla would be a stunning, fantabulous success for any other company trying to sell electric vehicles. In the USA, according to data from Cox Automotive and Kelley Blue Book, more than one out of every three new electric cars on the road were Tesla Model Ys, and more than one half of all new electric cars on the road were Teslas. Of course, that is nothing new.
There are surely a few reasons for this. One is that the new version of the Model 3 just got to the US and production and deliveries were ramping up. There may have been a notable supply shortage. If that’s the big culprit, the next two explanations may not matter, or exist, at all. One is that, perhaps, people are not eager to get the new Model 3 because of the lack of a P-D-N-R stalk. That has spooked a lot of people out and turned them off from the new Model 3.
The Rivian R1S and Ford F-150 Lightning rounded out the top 5, with the two of them grabbing 2.9% and 2.8% of the US EV market, respectively.Naturally, with Tesla sales down and Tesla accounting for such a significant portion of the EV market, US EV sales dropped in the first quarter. “Electric vehicle sales in the U.S. declined during Q1 2024 — the first quarter-over-quarter downturn since Q2 2020,” Stephanie Valdez Streaty, Cox Automotive’s Director of Industry Insights, noted.
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