from AlixPartners quite fascinating. Granted, we’ve been covering the Chinese electric car industry since it was basically nothing, so there isn’t much in there that’sfor us fanatics. However, nonetheless, having it put all together and a few of the highlight points really got my eyes wider and had me sitting up. So, I just wanted to spend a little more time discussing a couple of these.
US and European automakers have been spending a lot of time, money, and words on their move into the Chinese automaker over the past decade. The China auto market is the, and it’s not even close. In 2023, it had nearly 26 million sales, about twice that of #3 Europe and approaching double the US market as well . Often struggling in their home markets or trying to find a growth story somewhere, Western automakers were all about China.
A big part of Tesla’s story is that it’s supposed to be innovating faster than anyone else. As Elon Musk once tweeted in response to a. Tesla’s standing in the auto market and more broadly in the stock market is heavily based on its expected leadership in innovation. The stock market is all about the future, right? Tesla can’t have the market cap it has today without huge expectations on the company innovating faster than the competition and achieving much bigger things in the future.
And where is the Model Y upgrade? Rolling out the Model 3 upgrade, everyone is expecting the same for the Model Y, and it reportedly has the codename “Juniper,” but when is this coming. It seems like it’s taking forever, like the Model 3 Highland came out a long time ago, yet we still don’t even know if the update will happen this year! The current Model Y is a bit like a lame duck as many buyers don’t really consider buying one until the update arrives.
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