Netflix and the streaming services of NBC, Paramount Global and Warner Bros. Discovery have all increased paid U.S. subscribers to their services so far this year, a feat four other major streamers failed to achieve amid a contentious war for paid viewers that only continues to intensify as more TV watchers cut the cord with traditional cable services.Netflix is by far the fastest-growing streaming service of the year with an addition of 2.
Netflix scored almost twice as many new viewers as the next fastest-growing service, NBC’s Peacock, which added 1.38 million new paid subscribers so far this year. Warner Bros. Discovery’s Max and Paramount Global’s Paramount+ are the other two streamers who’ve had a net positive change in paid subscribers in 2024, with 609,947 and 357,465 additions, respectively.
Each of the services that have gained subscribers has either played host to popular live content or streamed episodes of anticipated new shows—Paramount+, for example, carried the,” and Netflix, which has long been the winner of the streaming wars, had major wins this year with the live roast ofNetflix: added 2,638,628 paid subscribers, 64.8 million totalMax : added 609,947 paid subscribers, 19.8 million totalAntenna ranked the fastest-growing streaming services in terms of U.S.
, according to Antenna. Those four services combined had 90 million paid subscribers at the end of May compared to the 144.4 million counted by Netflix, Peacock, Paramount+ and Max.Our community is about connecting people through open and thoughtful conversations. We want our readers to share their views and exchange ideas and facts in a safe space.