Climate Change Threatens the Taste of Champagne as Sales Soar

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Champagne sales are booming. But its taste could soon change forever — thanks to climate change

325.5 million bottles of champagne were shipped from Champagne in 2022, totalling 6.3 billion euros in sales, according to champagne trade association Comité Champagne.

More than 325 million bottles of champagne were shipped from Champagne in 2022, according to Comité Champagne.Champagne has been a hallmark of celebrations and luxury living for centuries. Butare sparking fears that France's Champagne region could become unsuitable for its production. The report scores regions on a scale of 1-100, where a score of 100 represents maximum risk exposure. It said the risk of drought in Champagne will rise from the current level of 16 to 43 by the 2050s, then double to 88 by the 2090s — if no changes are made to current climate policies.

"[If the grapes] get exposed to too extreme UV rays, then they will get the equivalent of our sunburn and that will basically … damage the flavor," Matt Hodgson, founder of English wine retailer Grape Britannia, told CNBC. Winegrowers load a traditional wine press with Chardonnay grapes during the harvest, in Montgueux, central France."20 years ago the harvest used to take place at the end of September, beginning of October," Champagne Taittinger spokesperson Claire Sarazin told CNBC. Now, the champagne house harvests grapes at the end of August and the beginning of September.

"I have noticed a subtle change in my 30-odd years and … other people who've got more like 50 years of wine tasting experience have pointed to a definite shift in style towards the more rich," Atkins said.Champagne houses are taking different approaches to preserving their futures in the industry, including eyeing locations with similar climates to Champagne.

 

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