Logan Paul, KSI’s ‘Prime Energy’ drinks recalled in Canada over excess caffeine - National | Globalnews.ca

— a brand developed and promoted by YouTube stars Logan Paul and KSI — are being recalled in Canada.

According to the CFIA, Prime Energy is considered a supplemented food and is subject to Health Canada’s regulations. Those regulations set out that energy drinks must not contain more than 180 milligrams of caffeine in a single-serve container and require cautionary statements to protect sensitive subpopulations, including children, including information on the safe number of servings per day.

A single-serve container of Prime Energy contains 200 mg, the equivalent amount of a half dozen cans of Coke or nearly two Red Bulls, and exceeds the maximum allowed in Canada. “When non-compliant products are identified, the CFIA takes appropriate actions, which can range from verbal and/or written notifications to warnings, detention of product, product recall, and/or prosecution,” the CFIA said.Marvin Ryder, an associate professor of marketing and entrepreneurship at the DeGroote School of Business at McMaster University in Hamilton, said the decision for the recall is necessary.

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