Ferrari's new plant dedicated to manufacturing electric supercars and next-generation electric motors, inverters, and batteries will be completed from the middle of 2024, the company's CEO Benedetto Vigna announced.
The site in Maranello, northern Italy,"will be ready in June 2024," two years after construction started, the chief executive said in a June 5 interview atDescribed as an"e-building," the facility will have flexible assembly lines that will allow Ferrari to build both electric and non-electric cars, Vigna added."We want to retain great flexibility," he noted.
"It will be ready exactly two years after our capital market day, when the site construction was started," Vigna said about the plant.won't arrive until the fourth quarter of 2025 – volume production will start in 2026 – the CEO said he's confident the company will be able to benefit from the same generous profit margins on BEVs that it currently enjoys on internal combustion engine-powered cars.
Ferrari had an operating profit margin of almost 27 percent in the first quarter of 2023, one of the highest in the industry. Needless to say, achieving a similar margin on BEVs would be a major achievement.."I don't think it makes sense for us to buy other supercar makers," he said, adding that it's important for a luxury brand to retain its DNA. Ferrari will continue to focus on partnerships with other companies, though.
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