EVs Don't Have To Be 'Soulless'

In this article, I want to not only identify a problem standing in the way of EV sales growth, but also identify some solutions that manufacturers can look into. It’s not a problem EV manufacturers really face today, but as EVs move from the early adopter phase and into the wider market, the audience they’re selling to will change.Climbing Up The Bell Curve & Down The Market

This situation where picky people don’t need to be accommodated is good for starting out because it means manufacturers can focus on their own needs more and on customer preferences less. If the EVs they make are too expensive, it’s OK. If they are a bit avant-garde and lack mainstream appeal for whatever reason, that’s not a big deal in 2023. Manufacturers can afford to get to those people later.

You Can Take Tesla Out Of The Luxury Segment, But Can You Take The Luxury Segment Out Of Tesla & Follower Companies? Probably the first thing to embrace is noise. The inverters and other power electronics aren’t that quiet. The same is true for electric motors. The truth is that all of this makes not only a lot of sound, but something that sounds cool and futuristic. Here’s Formula E to drive the truth of this home:

The bottom line here is that EVs really aren’t quiet unless manufacturers want them to be, and many buyers in the future want the opposite. I mean, ifAnother thing that is a lot easier than you might think would be to offer manual transmissions. This is how the current EV age got started, with many conversion projects built on a manual. So, it’s definitely not only possible, but easy to do. Plus, EVs can’t stall, so you don’t have to work the clutch the way you would with a manual ICE.

Why would you want them to be noisy. We have enough noise pollution.

Well, to be honest Tesla’s are

But they are

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