also chipped in. Valar is a prolific investor in fintech, having previously taken stakes in the likes of Wise and N26.
TreeCard is currently only available in the U.S., with a waitlist of more than 250,000 clients. It is now gradually onboarding users. TreeCard plans to launch in the U.K. and Europe, too, "hopefully soon," Cox said. The TreeCard app includes a game that lets users visualize how many trees their activity has helped produce.Higher rates on the fees merchants must pay every time a customer uses their card to spend make the U.S. a more lucrative opportunity than Europe, TreeCard's CEO said.
"When finance-type companies come from Europe, they don't understand intimately the American audience," he told CNBC.
And the card is made of mahogany.
Totally not a data-mining ploy under the guise of 'going green'.