Cadillac Global Vice President Rory Harvey on the release of the Lyriq model and how the company plans to go all-electric by 2035
Cadillac is aiming to reclaim the mantle of "Standard of the World" as it transforms into an all-electric car brand, and it looks like that means competing with the high-end automakers on both luxury and price., which is already sold out for 2023 thanks in part to a competitive $62,990 starting price, the brand will be unveiling the flagship Celestiq sedan that goes on sale next year for a fair bit more.
The Celesitq is not going to be manufactured at scale in one of GM's traditional factories, but hand-built at an $81 million facility being set up at its Global Technology Center in Warren, Michigan at a rate of less than 500 cars annually. Most technical details are still being kept secret, but the Celestiq will have a driving range of well over 300 miles per charge, a four-wheel-steering system similar to the one featured on the electric Mercedes-Benz EQS it will aim to outshine, a semi-autonomous Ultra Cruise electronic driver aid and a panoramic glass roof that can be dimmed individually over each of its four outboard seats.
ornament that was last feature on the 1959 Eldorado Brougham and feature and interior that mixes digital tech with glitzy trim that hearkens back to the glamorous Cadillacs of old.Exact pricing has not been announced, but Cadillac has not been shy about suggesting that it will be into the six-figure range, and sources familiar with the project
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