Nissan to focus on fuel-saving tech and electric cars in China

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Japan's Nissan Motor Co, which is racing to lift margins and curb costs amid slowing sales, showed off a redesigned version of its X-Trail model on Monday and announced a green car strategy for China at the Shanghai auto show

The redesigned X-Trail sport-utility vehicle was on display after a similar SUV called the Rogue hit the US market last year. The new X-Trail will be available in China this year.One source said it might face an uphill battle finding buyers in China where similar technologies have proved unpopular. Another source said the vehicle was a “must succeed, a must win car for us”.

In addition to the X-Trail's China debut, COO Ashwani Gupta told reporters Nissan's green car strategy in China would focus on electric hybrids with fuel efficient petrol engines, and on battery electric cars. In January, Nissan said all its new vehicles in key markets, including China, would be electrified by the early 2030s, as part of its efforts to achieve carbon neutrality by 2050.China is a key pillar of Nissan's turnaround strategy, which involves focusing on China, Japan and the US, rather than the global growth pursued by ousted boss Carlos Ghosn.

 

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